My generation of middle-class United States citizens got the message that individual achievement was the measure of success. And we also learned to be rugged individualists—never let ’em see you sweat, big girls and boys don’t cry, no thanks, no help needed, no help wanted. While there are still some holdouts who believe success and well-being are a personal matter, that delusion has been shattered for most of us. Today’s world works in collaboration—at least the smartest and happiest part of the world does.
Rachel’s Network and Ashoka — the world’s largest network of social entrepreneurs — have teamed up to uncover environmental innovation and promote women who are pioneering sustainable change. We are proud to announce the result of this partnership: new Ashoka Fellow Janelle Orsi, sponsored by Rachel’s Network. Janelle founded the Sustainable Economies Law Center to develop an entirely new legal infrastructure that supports this new economy. SELC provides direct legal support to communities, training the next generation of community lawyers in partnership with law schools, and drafting new legislation at the city and state levels.
Today, the world is facing unprecedented environmental challenges and we need social entrepreneurs to bring new ideas to light (and to scale) before it’s too late. Women are poised to offer solutions, but they aren’t getting the support they need to take their concepts to the next level. We aim to shift this disparity.
How do we encourage governments, companies, and an economy obsessed with measuring and growing GNP to shift to maximizing total well-being? For example, a divorcing cancer patient who gets in a car wreck has added to the GNP through payments for services from lawyers, doctors, pharmaceutical companies, tow trucks, and repair shops. Is she any better off? Clearly not. On the other hand, if you stay home to care for your children, volunteer at a home for wounded warriors, care for troubled youth after school, or clean up streams on the weekend, you add nothing to the GNP, but have contributed significantly to a healthier society.
Our collaboration with The 2012 Project helped recruit women from fields largely underrepresented within policymaking bodies – including health, science and technology, energy, and the environment. Efforts like The 2012 Project contributed to a record-setting year for women’s participation in races for the U.S. House and Senate.
